Disclose Your Website Metrics with Zoho PageSense
Figure out the behavior of your audience on your website and have a comprehensive picture of your website metrics. Zoho PageSense enables businesses to streamline their marketing efforts by providing them with web analytics. You will know how visitors landed on your website when they take action on your pages, which pages achieve more conversions, among other things.
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Zoho PageSense Features
With Zoho PageSense, you can create different variations of your website pages, test them against each other, and analyze the results to identify the best-performing version.
Define Goals to Track Your Essential Website Metric
Set goals to track the performance and meet your business objectives. PageSense enables you to track the goals across numerous pages and platforms. You will be able to define the top-performing pages and gain insights on different pages. Further, you will track website elements like menus and dropdowns, link and button clicks, or a sign-up form or purchase.
Analyze Your Funnel by Mapping Your Visitor Journey
Draw out your customer journey to purchase by defining the pages that streamline this journey. Discover how your visitors move from one page to another and pinpoint the pages that achieve the maximum drop-offs. Eliminate your bottlenecks on your visitor’s journey by understanding the behavior of your audience.
Utilize Heatmaps to Understand Your Audience Behavior
Figure out the way your audience interacts with your pages with Zoho PageSense. All you have to do is to create a single heatmap, which enables you to track your visitors’ clicks, to what extent they scroll down, and the sections they spend more time on.
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Maximize Conversions by Optimizing Your Website
Predict, test, explore, and optimize multiple aspects of your pages. Never get confused about where to set your CTA! You can test and know which is suitable for your business. Try different layouts, site elements, images, and content, and PageSense will tell you more about what makes more conversions.
Showcase a Personalized User Experience
Give your visitors a unique user experience to meet their needs and demands. You can accelerate your website conversions by understanding the demographics, acquisition channels, past behavior, and browsing pattern to personalize your website experience.
Interact with Your Visitors and Engage Them
Gather your customer feedback by means of on-site and in-app polls. You can analyze the responses to improve your website based on feedback. Re-target your audience by sharing content they find interesting and sending transactional messages and feature announcements.